Just for fun,
here is how Aldi Sued do their "
Very British" week:
They registered the trademark for "
Taste of British Isles"®. They invented a little logo with a coat of arms that features a rose, a dragon, a thistle and a clover which looks like it is printed on a postage stamp with the words "
Taste of British Isles" on it. Yes, obviously that is their way of getting away with selling products from the Republic of Ireland, too. Still, I could see why actual British and Irish people might not be very happy about this.
So, what do they sell to the good people of Germany wanting a taste of the British Isles?
Fish & Chips,
Baked Beans and Irish meat (lamb and beef) feature on the first two pages.
The next page shows you
Traditional Chips wth the flavours
Sweet Chili and
Salt & Vinegar - guess what, they mean crisps, but as we call them
Chips in German they opted for the American term and bottled
Buck's Fizz which is described as a
spritziger Cocktail.

Then it's time for sweets:
You get three different kinds from the
Toffee-Sortiment:
Peppermint Crémes,
Chocolate & Toffee and
Chocolate Caramels;
Winegums,
Scottish Shortbread Fingers and ice cream that is modelled on after-dinner mints.
Then you get
Gallantry Irish Whiskey and on the next page
English Tea in German-style teabags in three varieties:
English Breakfast Tea,
Five O'Clock Tea and
Black Tea Clotted Cream - apparently that is black tea with cream flavour. *Shudders*
That same page also has
Brotaufstrich:
Bramble Jelly,
Fruity Orange,
Lemon,
Old English Orange and
Blackcurrant Preserve.
Everything in italics is a direct quotation from the leaflet. The website already has next week's specials, so you can't see bigger pictures there.